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A community for preventative health

Stay well, together.

MIMiQA is a calm social space for preventative health, built around people, not attention. Share what you eat, how you move, how you sleep and what you’re living with — with family, friends and people on the same path. Learn from real lives, not from ads.

Read our manifesto
  • Real people, real experiences
  • You choose who sees what
  • No engagement algorithm

Small things, shared, add up

  1. Share a meal
  2. Log a walk
  3. Ask your circle
  4. Join a group
  5. Learn what works
  6. Feel the difference
What we celebrate

The good stuff is better shared.

Not perfect bodies or step counts. The dinners, the walks, the laughter and the people who show up. That’s what keeps us well, and that’s what MIMiQA is for.

A family gathered around a kitchen table full of fresh vegetables
Hands holding a crate of freshly harvested carrots and radishes
A heap of fresh green rocket leaves
Three friends running together on an open road
A family sitting together on a grassy cliff, looking out over the sea
Friends stretching together in an outdoor yoga class
Friends preparing a table full of fresh vegetables and salads together
  • People over metrics

    We celebrate the small wins and gently introduce more ambitious things as you grow.

  • Community over comparison

    Nobody here is selling a perfect life. Just real people, cheering each other on.

  • Kindness over hype

    Ask anything, share the hard days. You’ll be met with warmth, not judgement.

Why it matters

You were never meant to do this alone.

The habits behind a long, good life are built at kitchen tables, on evening walks and in conversations with people who care. MIMiQA is where you meet friends on the same path: people investing in their own health, and in the long-term wellbeing of the ones they love.

  • People over profit.

    Big Tech earns when you scroll. We want you to feel supported, then get on with your day. No ads aimed at your health, and your data is never sold.

  • Information over ads.

    What you read here comes from the people and groups you chose, not from whoever paid to be seen. Real experience, shared honestly.

  • Order over chaos.

    A calm feed in the order things happened, without outrage or noise. Room to ask, to listen and to take your time.

Four small steps from stranger to tribe.

Nobody has to be brave all at once.

  1. Create your profile

    Share your interests, focus and goals. What do you want to achieve for yourself and your loved ones? Start with what matters to you. The rest follows.

  2. Discover interesting new friends, groups, topics, discussions, diets and habits

    Find other interesting bubbles where you can learn and share. Every circle begins with someone saying hello.

  3. Reach out and connect

    You can join and create private groups, and talk over direct messages. Some things are easier to say to a few people who understand.

  4. Find real connections and create your own tribe

    Find the people who can inspire you to be a better version of yourself, and stay connected. Over time a stranger becomes a friend, and a friend becomes someone who has your back.

Why we’re building this

Health advice is everywhere. Trust isn’t.

Feeds built to sell your attention push miracle cures, perfect bodies and strangers’ hot takes. Yet the advice we actually follow comes from people we know. MIMiQA gives that circle a home.

Today

The feed you’re given

  • A stranger’s miracle detox, boosted because it’s outrageous
  • A sponsored supplement that “doctors don’t want you to know”
  • An AI answer with nobody behind it
  • Another argument about which diet is the only right one
  • Perfect bodies, filtered and sold back to you

With MIMiQA

The circle you choose

  • Your sister’s new breakfast routine, and why it stuck
  • A private group of people living with the same condition
  • A neighbour’s Sunday walking club, open to anyone
  • Your own notes on what helped – and what didn’t
  • Honest replies from people who’ve been there
What you get

A social network that’s good for you.

Everything you need to share your health journey, and nothing designed to keep you hooked.

Your profile, your wall, your story

Share what you’re going through and what you’re trying: a condition or treatment, the food that works for you, your habits, your training, your setbacks. Your wall becomes a living diary you can look back on.

A feed that’s actually yours

Posts from the people and groups you chose. Nothing slipped in because it keeps you scrolling.

Public groups for shared interests

Budget-friendly plant-based cooking, getting strong after 60, walking clubs. Find people who are into the same healthy things you are.

Private groups for what’s personal

Some things you only share with people who truly get it. Private groups keep the conversation between members.

You decide who sees each post

Only you, your family and close friends, a group, or everyone. Choose every time you share.

Built for wellbeing, not watch time

No engagement algorithm, no ads aimed at your health, and your data is never sold. MIMiQA succeeds when you feel better and closer to your people, not when you scroll longer.

What people share

Everything that keeps you well, in one place.

Prevention isn’t one big decision. It’s the meal you cook, the walk you take, the night you sleep well and the question you dare to ask. MIMiQA has room for all of it.

  • Living with a condition, from diagnosis to everyday life
  • Food and nutrition that fits your budget and your culture
  • Movement, sleep, stress and the habits that hold it all together
How it works

Three steps. No pressure.

From your first post to a circle that has your back.

  1. Make your wall yours

    Tell people what you’re working on – a diagnosis, a new routine, better sleep, more vegetables. Share as much or as little as you like.

  2. Find your people

    Invite family and close friends into your circle, and join public or private groups of people on a similar path.

  3. Share, learn, repeat

    Post the small wins and the hard days. Ask questions, answer others, and watch good habits spread from person to person.

Our manifesto

Health is something we build together.

Read the manifesto
  1. People trust their family and friends more than strangers, influencers or AI.

  2. Prevention is cheaper than cure – for us and for everyone else.

  3. Big Tech sells our attention. We want to give it back to the people we love.

Who it’s for

For everyone who wants to stay well.

Wherever you’re starting from, there’s someone who has been there.

A group exercising together outdoors at sunset

You’re building healthier habits

Eating better, moving more, sleeping longer. Find people who keep you going on the days motivation runs out.

Friends sitting together on the grass in a sunny park

You’re living with a condition

Diabetes, a heart condition, IBS, long COVID, recovery after surgery. Meet people who understand without explanation.

An older couple walking together through an autumn forest

You care for someone

A parent, a partner, a child. Follow their journey, cheer them on and share the load with others who care.

Questions

Good to know before you join.

Want to know why we’re doing this? Read our manifesto.

Is MIMiQA medical advice?

No. MIMiQA is a place to share lived experience, not medical advice. Always talk to a qualified health professional before changing a treatment, medication or diet.

Who can see what I share?

You choose for every post: only you, your family and close friends, a group you’re in, or everyone. Posts in a private group are only visible to its members.

What’s the difference between public and private groups?

Anyone can find and join a public group – great for shared interests like cooking or walking. Private groups are invite or request only, for the conversations that need a smaller, safer room.

How is my feed put together?

It shows posts from the people and groups you chose to follow. Nothing is pushed in because it keeps you scrolling, and nothing is sponsored.

Will my health data be sold or used for ads?

No. Your health is never for sale. We don’t sell your data and we don’t use your health to target ads.

When can I join?

We’re opening MIMiQA step by step, so every new member arrives to a warm community. Join the waitlist and we’ll let you know when your invitation is ready.

Your health story deserves a better home.

Join the waitlist and be among the first to build a circle that helps you stay well.

Read the manifesto

Join the waitlist

Be among the first to join MIMiQA. We’ll only use these details to let you know when it’s your turn.